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(2025-04-14) FADU (CEO Nam Ehyun & Lee Jihyo), a leading semiconductor company specializing in data center solutions, announced today the signing of a strategic Memorandum of Understanding (MOU) with ADATA, a global leader in solid-state drive (SSD) modules based in Taiwan. This partnership marks a significant milestone for FADU’s newly launched Flex SSD™ business model.

This collaboration marks the first major partnership for FADU's new customer-tailored solution business model, 'Flex SSD™,' which the company is launching this year. The MOU signing ceremony took place on the 2nd of April at ADATA's headquarters in Taipei, Taiwan, with the attendance of Nam Heyen, CEO and Chief Technology Officer (CTO) of FADU, and Simon Chen, Chairman of ADATA.

FADU's 'FlexSSD', initiated this year, is an innovative business model that allows customers to customize and manufacture SSDs tailored to their specific needs. It is characterized by offering a flexible collaboration model, ranging from complete product supply to joint development, depending on the customer's capabilities and requirements. FADU brings its expertise in SSD controller design, firmware development, and manufacturing technology to the table, enabling customers to rapidly and reliably produce their own branded products.

ADATA ranks as the second-largest entity in the global industrial and consumer SSD module sector, boasting a robust production infrastructure and an expansive global distribution network. This strategic partnership with FADU is particularly significant as it positions ADATA to bolster its competitive edge within the enterprise SSD market, extending its reach beyond its established leadership in the consumer SSD segment. FADU is set to provide comprehensive technical support and solutions to facilitate ADATA's expansion of its distinct market dominance in the enterprise SSD market.

The partnership between the two companies will proceed in stages. Initially, FADU will support the development of enterprise SSD products based on its technology and manufacturing capabilities. This will enable ADATA to quickly establish its product lineup and accelerate its market entry. In the subsequent stage, when ADATA enters direct product mass production, FADU will transfer its mass production technology and know-how to help build stable production capabilities. In the final stage, FADU plans to provide support for strengthening ADATA's own technological capabilities through technical consultation and joint development based on FADU's platform technology.

With this collaboration, FADU is expected to expand the Controller business in a way that creates a pathway to higher profitability. The shift of the business focus from SSD Modules to Controllers pertaining to the customers will bring less burdens on working capital and lead to secure stable, long-term customers.

The collaboration begins with Triple-Level Cell (TLC)-based Gen5 enterprise SSDs and will expand into Quad-Level Cell (QLC)-based SSDs and next-generation Gen6 products. This phased approach aims to secure technological leadership and market dominance in the rapidly evolving SSD industry.

Tony Kim, Chief Business Officer (CBO) of FADU, emphasized the strategic importance of this partnership and stated, “This MOU is not just about short-term market expansion but about building a stable customer base for long-term growth. Through our FlexSSD solution, we aim to enhance our customers’ competitiveness while fostering a sustainable win-win ecosystem”.